Driven by seasonality, Moto's spectrum stretches from lighter, fresh fare to the savory and indulgent. From the bar, Moto features an award-winning wine list while mixologists infuse Italian classics with avant-garde imagination. Moto’s seductive ambiance and private room options make every occasion a celebration of life through food and drink.

With a need to better communicate their offerings to guests, I partnered with the Moto Culinary Team and the CEO to create a new menu design, environmental graphics, and engaging food photography to help them boost their reputation and ignite sales.

Brand Strategy / Brand Identity / Photography / Design Assets